About us

Our mission is to help businesses and individuals reach their full potential through learning and professional development.







Who are we?

Our company had a humble beginning when our founder, Van Nguyen returned to Vietnam after many years studied and worked in the U.S. He found that many young Vietnamese were very talented and excellent in their fields. However, many are struggle to work in multinational companies mainly due to English and soft skills. He found SmartR English to apply the blended learning method to improve English for young professionals.

After many years of experience in organizing and creating English training programs tailored to individuals and organizations, SmartR realized that the challenge of the labor workforce in Vietnam and in the South East Asia region is beyond the language barriers. In 2020 during the year of COVID, the company reinvented itself to adapt to the needs of our customers. Simply put,

SmartR (i.e. pronounced SMARTER) is a EdTech company helps businesses to plan, implement and track their talent development program.

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Our skills and personalities are diverse 

yet we are united by our core values:  

Integrity: Do what you say you do

Drive: Live with purposes

Empathy: Understand other’s perspective

Authenticity: Be yourself

Appreciation: Be thankful

What we do?

We enable professional HR and business owners to make data-driven decisions for their training programs.


We enable industry experts, trainers, and training centers to be worry-free through our partnership program and focus on sharing their knowledge.


We enable working professionals to reach their full potential through learning and competency development.

What makes us different?

At SmartR, we apply technology to solve real-world challenges in the Learning and Development industry. We understand adult learners require the training programs to be flexible, purpose-driven and tailored to their needs.


With years of experiences in organizing both online and in person training, we see that the combination of these two teaching methodology is the solution to adult learning. Online courses are convenient for adult business schedule. Offline courses proves to be more effective in task based and hands on training.

Purpose Driven 

We understand adult learning is purpose driven. In order to motivate learners to engage and commit to the training, the training material have to be relevant. Our team partnering with companies, industry experts, and professional trainers to develop skill based training programs that are applicable in their job duties.


Each individual or each organization has different learning and development objectives. Our platform allows organization to develop their competency roadmap for their organization. And each learner has the flexibility to decide how they will accomplish their learning journey.


Are you interested in being a trainer?

SMARTR is looking for organizations or individuals – coaches, speakers, and content creators – who want to share experiences and knowledge with the community.

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